Tag Archives: Apple Watch

Why Wait? Well…

In technology, timing is everything. When shopping for new equipment, we tend to seek out the newest, latest, greatest in tech—and hopefully for the best price, if we can arrange that as well. That’s human nature. But is there a benefit to waiting, or is our desire for instant gratification justified? It’s not always as straightforward as a trip to the electronics store (or website).

To illustrate my point, I’m going to point out four types of electronics consumer. There is a fifth that I’ll get to at the end, but I want to start with these four:

1. The Early Adopter

We all know this one—some of us even ARE this one! He downloads beta versions of software before it’s officially released. He reads rumor websites like macrumors.com, and he tunes in to the live feeds of keynote presentations from the annual Consumer Electronics Show (CES) and Apple’s WorldWide Developer’s Conference (WWDC). He pre-orders his devices; and when that isn’t an option, he waits in line all night.

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Talk about dedication! These guys are waiting in line together, AND they’ve got matching outfits! Source: MarketWatch.com

I confess to having a lot of those tendencies. And in tech, these are more often considered virtues than vices. It’s a little stressful knowing that there’s always something “brand new” on the horizon, but that doesn’t diminish the satisfaction of being the “first on the block” with the newest toys. Of the four habits, this one requires the greatest investment of time and money. But The Early Adopter is doing his part to keep tech companies in business, churning out the latest gadgets to meet that demand. And once he’s done his part, spreading the buzz about the tech he’s acquired (through no lack of effort), in steps…

2. The Bandwagoner

There is no crime in waiting a few weeks—or even months—for the supply of a given device to rise to meet demand. In most cases, manufacturers look at their sales and, as long as they don’t run into parts shortages or other logistical obstacles, they can ship out enough for everyone. This is where The Bandwagoner can pick up his device of choice. He’s not one to wait in a line, or to sweat over arcane pre-order processes. No, he’s patient. And this patience is often rewarded with “Version 1.1” (or later) editions, honed if not perfected after The Early Adopter reported any bugs he found in that launch wave.

The Bandwagoner also can enjoy the added benefit of a growing selection of peripherals and accessories for this new gadget. For example, I’m thinking of the varieties of cases for iPads and iPhones whenever a new model comes out. You see, it takes those case makers at least a few weeks to custom-fit their designs every time Apple adds or subtracts a few millimeters to their products. When The Bandwagoner is ready, he can pick up everything in one trip to the store. And if he waits long enough, he’ll slide into the next category…

3. The Mid-Cycler

This is a well-populated, if not-entirely-festive place to be. When a product has been out for several months (or even years, in some cases), it can be frustrating when you’re ready to buy the “latest” device, even if it’s not particularly “new.” For example, I recently had a friend of mine, “J,” text me to ask about the iPad Pro. This was our conversation:

J: I’m torn between the sizes

C: Have you handled both at the store? The 12 was a bit too big for my comfort. But you know there’s likely a new Pro coming out this year…

J: yeah it is a monster – hence my uncertainty. BUT a large factor in why I want a Pro (and not just new iPad) is to draw on. And the big one seems better for that. I’ve heard the new one is only going to come in one size and likely 10″. You heard dif?

C: Nothing official. They did just release a new 9″ non-Pro model. I’d be surprised if a new 12 wasn’t in the works.

J: Though I’d prob still go with a refurb old one. Wonder how much cheaper those would get when new model came out… And WHEN! Damn you Apple.

C: June 5 is their next big conference. WWDC. If you can stand to wait, it almost always pays off

J: Gah! I mean of course I can. This is all just for funzies.

C: 👍

J: But I want it now! Stupid lousy world.

C: Then get it now. Live your life, son!

J: blah. BLAH

C: Lol

I don’t know what he decided to do, but I wouldn’t be surprised if he waited a little longer, placing him firmly in the fourth category:

4. The Waiter

In tech, waiting for the next release is almost always a good instinct. What comes out next is almost uniformly superior to what’s out now; and it will either come out at the same price as today’s model, thus reducing the price of what’s out now; or the new device itself will debut at a lower price point. The Waiter loves when this happens, and he typically isn’t shy about gloating to The Early Adopter about the “better deal” he got, just by being patient.

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My hat’s off to anyone who can wait five years to buy hardware or software. Source: XKCD.com

The Waiter doesn’t always seek out the newest gear. Often he sees the new release and, unless it has some “must-have” feature, he happily picks up “last year’s model” at a reduced price. I’m reminded of a conversation I overheard at the Apple Store the other day, when a young woman was deciding between the $269 Apple Watch Series 1; or one of the other varieties, starting with the Series 2 at $369.

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Apple’s current line of Watches. Source: Apple.com, click image to go to their comparison page.

The Apple clerk pointed out that the most prominent additions for the Series 2 are the built-in GPS, and that it’s now water resistant to 50 meters (as opposed to the Series 1, which is simply “Splash resistant”). The young lady thought it over, and said, “I don’t need the GPS, and I’m not going swimming with it.” So the salesman suggested she save the $100 and go with the Series 1. For those who don’t remember, the Series 1 debuted in 2015 for a starting price of $349. So not only did not needing to have the “latest and greatest” save her $100, but she saved $80 just by waiting a couple years!

Apple products almost universally reward The Waiter, despite the “ooh” factor of having the brand-newest iPhone, iPad, etc. In fact, Apple broke typical protocol and teased for their patient Waiter audience that a new Mac Pro desktop is on the horizon for possibly as early as 2018. They never do that. If you’re curious about your own next Apple purchase, you might want to pop over to MacRumors Buyer’s Guide. But as we’re still several weeks away from WWDC, don’t be surprised if that site tells you to wait on everything.

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WWDC, likely Apple’s next opportunity to announce new products this year, starts June 5, 2017. Source: Apple.com, click image to learn more about WWDC.

There’s only one scenario in recent tech history where waiting was not only not rewarded, but outright punished. This past week, Nintendo announced that they have discontinued production of their surprise Holiday 2016 hit, the NES Classic. Those who didn’t wait in line or jump through the typical “Early Adopter” hoops for it aren’t going to get to be Bandwagoners for this one. At this point, one can only hope that Nintendo will release a “Version 2.0” follow-up edition (perhaps including Super Nintendo games, or even the ability to download and install games legally?). With the focus shifting to Nintendo’s even bigger hit, the Switch, it’s more likely that Nintendo aren’t thinking about any further “Classic” offerings for a while. But hey, maybe they’ll surprise us. We’ll just have to… wait.


 

Finally, there is a fifth category I’d like to bring up:

5. The Archaeologist

There’s waiting, and then there’s WAITING. This category is mostly populated with hobbyists who have their “daily driver” computer or whatnot; but they seek out “vintage” (or to put it less kindly, “obsolete”) devices with the aim to restore them to original release condition… even if that original release was in the 90’s, 80’s, or even earlier. Sometimes, they see what they can do to augment the original hardware with more modern features, like adding a Solid State Drive (SSD) to devices never built with such a drive in mind, like an iPod from 2002. It’s nowhere near practical, but it can be entertaining to watch them succeed—and just as entertaining, if not more so, when they fail.


For your viewing pleasure, here are David “The 8-Bit Guy” Murray…

…and Ian “Druaga1” Anderson. You may not want to try these at home.


 

What category to do you fall into? Do you have to have the latest gadget before everyone else? Do you know to “never buy a console at launch?” Have you never paid launch-day prices? Or do you not care about such things, and you buy what’s available when you need it (and not a second earlier)? Each position has its merits. And sadly, each has its pitfalls. I think the best course of action is to “pick your battles.” That is to say, some devices merit rushing out and grabbing them on day one (I, for one, have no regrets standing in line outside Best Buy for my Nintendo Switch). On the other hand, most of my other tech purchases have put me firmly in the “Bandwagoner” or even “Waiter” categories. And I’m fine with that.

I mean, until they announce what’s coming out next. ◼︎

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Hit the Road, Jack: Saying Goodbye to a 3.5mm Hole

On Wednesday, Apple announced that their new iPhone 7 would be the first in the line not to have a dedicated headphone jack. This was met with some controversy and consternation, and I wanted to offer some brief thoughts on the matter.

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The lonely Lightning port of the new iPhone 7. (Source: WhatHiFi.com, click photo for their article.)

This is Apple’s M.O.

The first thing that surprises me about the response, honestly, is anyone’s surprise at the move. Apple is notorious for moving away from older technology when they create new devices, or new versions of existing devices. Here’s a brief timeline:

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The original Macintosh (right) and the first iMac (left). (Source: MacWorld.co.uk)

1984: While IBM-styled PC manufacturers are still including 5.25” floppy drives, Apple unveils the first Macintosh computer, equipped with the smaller, yet higher-capacity 3.5” diskette drive. Apple’s last computer with a 5.25” drive would be in their II (“two”) series, the last of that line being 1988’s  Apple IIc Plus. PC makers would eventually phase out the 5.25” floppy by the early 1990s.

1998: With the iMac, Apple courts controversy again by removing the 3.5” diskette drive from this new all-in-one form factor, opting strictly for optical media; first in the form of CD-ROM, then DVD-ROM, and finally, rewritable DVD “SuperDrive,” first appearing in 2002’s Flat Panel iMac. Apple would remove the “floppy” drive from its laptops, as well; 1999’s PowerBook G3 would be the first Apple notebook to exclude the diskette drive, in favor of an optical drive.

2008: Speaking of laptops, Apple invents a new model, the MacBook Air (below), boasting unprecedented (for Apple) thinness and lightness in a fully-featured computer. One feature that is notably absent is its optical drive.

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2008’s wafer-thin MacBook Air. (Source: nextmedia.com.au)

Apple is confident, not only that users could rely upon the optional USB SuperDrive for their disk-based needs; but that program installations and media downloads would be performed over the internet, instead of coming from CDs and DVDs. This change coincides with the growth of the iTunes Store (selling music in 2003, TV shows in 2005, and movies in 2006); followed by the arrival of the App Store in 2011, from which users could download their programs directly from Apple, instead of having to insert an installation disc. Ambitiously, Apple both predicts and precipitates the massive shakeup of the disc-based media and software industries.

Apple would eliminate optical drives from its iMac and MacBook Pro in 2012, and it would redesign the Mac Pro desktop tower in 2013 and MacBook in 2015, each without optical drives as a matter of design.

2015: The aforementioned MacBook (below) marks another design change by tossing out all ports but one universal USB-C port for both charging and data interface.

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2015’s redesigned MacBook. Note the single port on the corner. (Source: abc.net.au)

This move would be a boon to the after-market USB hub industry, for users who need to plug in more than one device at the same time, to say nothing of charging the battery in the process.

As history has shown, the iPhone 7’s removal of the headphone jack is just the latest in a long string of bold moves. Anyone who wasn’t prepared for it just hasn’t been paying attention.

Thin is In

During his segment of the keynote, Phil Schiller, Apple’s Senior VP of Worldwide Marketing, asked the question outright: “Why we would remove the analog headphone jack from the iPhone?” He would go on to answer:

Our smartphones are packed with technologies and we all want more. We want bigger, just brighter displays. We want larger batteries, we want faster processors, we want stereo speakers, we want Taptic Engines, we want all of that and it’s all fighting for space within that same enclosure. And maintaining an ancient single purpose analog big connector doesn’t make sense because that space is at a premium.

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Phil Schiller’s inside look at the new iPhone 7. (Source: Reuters)

And he’s right. We demand a certain thinness from our mobile devices (as long as they’re not prone to bending, as was the case with 2014’s iPhone 6 Plus, shown below).

Removing the analog headphone jack not only frees up that much space on the phone’s shell, but it also allows for further technological expansion inside the phone. This could result in longer battery life, more processing power, or ideally, both.

This also means the removal of an oft-taken-for-granted component in all other smartphones: the digital-to-analog converter (DAC). Translating digital audio to conform to analog headphones requires a dedicated chip. Apple has this time opted to leave the audio processing to the headphones; be they from Apple, or from other manufacturers who can focus on higher-quality DACs without the limitations of an iPhone’s internal real estate. These chips can be built in to the plug, the cord, or the headphone itself. Some predict this will mean higher quality sound than an iPhone’s native DAC could have generated. Time will tell.

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An X-ray of last year’s iPhone 6S. Note the headphone jack in the lower-left. (Source: iFixit.com, click photo for their full teardown.)

Moving Toward A Wireless Future: CHARGE!

Apple doesn’t expect its users simply to use the iPhone’s built-in speakers for all future audio needs. After all, not only are they bundling with the new iPhone wired headphones that connect directly to the multi-purpose Lightning jack, but they’re also including an adapter (below) to allow users to plug their existing analog headphones into that jack.

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Apple’s included Lightning to 3.5 mm Headphone Jack Adapter (Source: Apple.com)

Third party companies like Belkin have already announced splitters, such as their RockStar™ (below) to allow for lightning headphone use while simultaneously charging the iPhone.

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Belkin’s Lightning Audio + Charge RockStar™ (Source: Belkin.com, click photo for their page.)

But wired headphones may themselves be the next thing to go. At the same keynote where they announced the iPhone 7, Apple unveiled AirPods (below): wireless earbuds that promise high-quality audio while leaving the Lightning jack free for charging (or other purposes, like an SD Card reader).

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Apple’s wireless AirPods. (Source: Apple.com, click photo for press release.)

But what if the iPhone didn’t need to plug in a cable even to recharge its battery?

Apple’s latest gadget du jour, the Watch, doesn’t require a cable to be inserted into a hole to recharge its battery; it uses a magnetic pad placed on the bottom of the watch (shown in this video narrated by Apple designer Jony Ive).

Likewise, Apple’s latest flagship tablet, the iPad Pro, features the “Smart Connector,” a row of three small circles (shown below), through which electricity can travel from the iPad to devices like keyboards; or to the iPad, from devices like the Logi BASE Charging Station. In both cases, the power goes strictly through touch, through the process of “inductive charging.”

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iPad Pro’s new Smart Connector on the edge. (Source: MacWorld.com)

Third-party manufacturers have been working toward a future with touch-only charging for years. Mophie’s Juice Pack battery case now comes in a model allowing for wireless charging, through their “Charge Force” line (see their video below to learn more).

Even furniture maker IKEA (below) has gotten in on the trend, selling wireless charging pads, and building the technology into some of their lamps and nightstands.

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IKEA’s SELJE Nightstand with wireless charging. (Source: IKEA, click photo for its page.)

I predict that iPhones will eventually have built-in wireless charging technology to take advantage of these options without needing a special case or adapter, just like some Android phones do already.

Eventually, the iPhone may not have any holes for any purpose: not charging, headphones, or anything else. This could bring about a near-hermetically sealed iPhone, with greatly improved water and dust resistance.

Conclusion

I don’t expect the removal of the headphone jack to go over smoothly, and I encourage debate on the subject. I just think that knowing Apple’s history, design philosophy, and ambitions for the future have made this a foregone conclusion. Personally, I’m ready to have one fewer wire to have to untangle.

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